File Format | PDF
File Size | 1.69 MB
Pages | 304
Language | English
Category | NLP
|
Description: Being a business
professional is all about managing, motivating, and leading, or, in other
words, getting people to do what you want. And, far and away, the most
important tool for accomplishing this objective is language.
Written by an
internationally recognized expert on business communications, this book offers
managers deep insights into the power of language and how to wield it
effectively in any organization.
Loretta Malandro
arms readers with more than 200 power words and phrases designed to help
readers become better managers, leaders, and coaches. She also reveals
communication secrets such as emotional triggers, victim versus ownership
language, escape phrases, as well as language for "softening the
edges," reframing, accountability, and recovering from communication
gaffes.
Malandro also provides:
Invaluable
insights into the emotional power of words
Priceless
techniques to connect with and move an audience
Tips on
recognizing "killer words" and overcoming the trouble they can cause
An arsenal of
strategies, scripts, work sheets, and self-tests for gauging current
communication skills and pinpointing weaknesses
|
Say It Right the First Time